Hi! My name is Máximo.
I’m a 36-year-old Visual Designer, Art Director, and Design Lead.

I’ve been working in and with some of the biggest agencies and design studios in the world, for over 10 years.

Coming from an advertising background has always been a great advantage to my work. I believe the goal in design is not only to create something that looks incredible. Design must tell a story, have a reason why, it must be functional and user friendly, it must be aligned to the brand’s identity while making it evolve. Design must be smart, impactful, speak to the right people in the right way, be memorable, and with that, those results we’re looking for will come.

My favorite projects are those where we can work horizontally and collaboratively, in diverse teams of passionate and talented people from different backgrounds. This is of outmost importance to me, either when working as part of a company, or as a Freelancer.

As a Designer, I’ve worked for brands in entertainment, luxury, food & beverages, sports, fashion, mental health, and I’ve done pretty much anything: branding, key visuals, campaigns, events, websites, merch, social media content… you name it.

As a Lead, I have 3+ years of experience working with teams from 5 to 20+ people. Coaching, mentoring, providing feedback, giving client as well as internal presentations. I also have experience planning and directing shoots, conceptualizing campaigns, and working in collaboration with other studios.